When you have done a lot of hard work making a well designed and technically sound website that is earning profits, you deserve to get an appropriate price for your website.
There are many things that you need to do while you are trying to sell your website. Obviously, the buyer side will also be doing their research on your website financials and will have website worth calculated for your site, but you also have the right and responsibility of understanding your site worth and match it with the requirements of your buyers. So let us understand how and where you can look to sell your website getting the genuine website value.
If you are out for selling your website, the objective is of course to get a deserving compensation or website worth. The first step of the modus operandi is to get the whole task broadly divided into two parts. First, you need to decide what the optimum market value for your website is.
The factors that determine site worth include your investment in the site, the revenue it generates, its current traffic and potential to build up more traffic in the future, brand value, worth of domain name, market goodwill and more. That does not mean that you will get the cost which you set for your website, but that will set a benchmark for your expectations and will help you in negotiating with potential buyers.
The next part of the website valuation process is to find the right buyers for selling your website. This means that your website should fulfill the requirements of the buyer and the buyer should be willing to pay you the amount you are expecting. The point of the whole process is to find a point where you get a good price for your site that matches the preferences of the buyer. This will get you your optimum deal or site worth.
There are a number of online websites that provide you information on your website worth. Also, they help the buyer in his goal of assessing your website, providing website selling/buying or website valuation tips and suggestions for improving your website and presenting your website in front of potential buyers. However, you obviously need to be careful while choosing the right websites to ensure they provide you genuine services and the right set of customers for your websites.
You also need to make an impressive marketing package to sell websites. The marketing package should include some basic information such as providing ownership details that the buyer will like to know to ensure that the person from whom they are trying to buy the website is a genuine person with no legal technicalities. Thereafter, the marketing package should lay down the capabilities and technical details of the website so that the buyer can understand the potential of your website and check if it conforms to his requirements.